
Gabriel Olmedo
Founder · CDMX Memories
"At CDMX Memories, we believe that the best way to discover Mexico City is through the people who call it home."
We don't just show landmarks — we share stories, traditions, flavors, and the everyday life that make this city one of the most vibrant places in the world.
y name is Gabriel Olmedo, founder of CDMX Memories. I was born and raised surrounded by the vibrant atmosphere of La Merced Market, one of the oldest and most iconic traditional markets in Latin America. My father owns three taco stands inside the market, and from a very young age, I worked alongside him.
"Those years taught me that markets are far more than places to buy and sell."
They are living communities. Every aisle tells a story. Every vendor has a family. Every recipe carries generations of tradition.
Growing up there completely changed the way I see tourism. I realized that what makes Mexico City unforgettable isn't only its monuments or museums — it's the people, the conversations, the food, and the traditions that visitors rarely experience on their own.
Although I studied Electrical Engineering, my passion for gastronomy and cultural heritage never disappeared. I later studied gastronomy and became a certified tour guide, combining my technical background with my love for sharing Mexico's culture.
"Eventually I realized that my true purpose wasn't behind a desk. It was here... Walking through the streets where I grew up, introducing travelers to the people who inspired me."
— That's how CDMX Memories was born.
Every tour is carefully designed so our guests leave with a deeper appreciation for Mexico City, its people, and its traditions.
Behind every experience is a team of certified local guides who genuinely love sharing their city. Each guide brings a different perspective, but we all share the same mission: helping travelers experience the authentic Mexico City through culture, gastronomy, history, and human connection.

Raised in La Merced Market, Gabriel specializes in gastronomy, traditional markets, and authentic local experiences. Every tour is a homecoming. He knows every vendor by name, every taco stand by its story, and every corner of the market by its smell. His tours feel like walking through his childhood — with the best food stops along the way.

Passionate about Mexican traditions, local culture, and creating meaningful experiences through storytelling. She transforms streets into living narratives. With a deep knowledge of Mexico City's history, art, and folklore, Estefanía brings each neighborhood to life through the voices of its residents. Her tours feel more like a conversation with a close friend than a traditional guided walk.

Focused on history, neighborhoods, and helping travelers discover a different side of Mexico City — the hidden, the unexpected, the unforgettable. A natural storyteller with a sharp eye for detail, Irving uncovers the stories behind the facades: the abandoned courtyard that was once a revolutionary meeting point, the cantina where poets wrote their best verses, and the street art that documents the city's soul. Every walk with him is a journey through time.
Every booking creates a local impact. Every experience is designed to support the people who make Mexico City unique.
Every experience we offer is possible thanks to an incredible network of local people who open their doors and share a piece of their lives with our guests. By choosing CDMX Memories, you're directly supporting:
Every reservation helps support local animal rescue organizations by providing food, medical care and shelter for rescued animals.
Every place we recommend must meet strict rules:
"Continue Your Journey. Before or after your experience, these are the places we genuinely recommend."
Modern Mexican cuisine inspired by local ingredients.
✦Guests referred by CDMX Memories receive a complimentary welcome.
Growing up in La Merced taught me that markets are much more than places to buy and sell. They are communities built on hard work, family traditions, and human connection.
Through CDMX Memories, my goal is to share those stories with travelers from around the world while creating a positive impact for local communities.
Welcome to my home. I hope you leave with memories that last a lifetime.

Gabriel Olmedo
Founder of CDMX Memories